With the increasing popularity of online shopping, it has become more challenging for companies to attract and retain loyal customers. If you need high sales, you will have to be aware of user experience in interacting with the site, as visitors who are pleased with it not just buy more frequently but also return to your site later on.
Magento is definitely a popular and multi-functional open source e-commerce platform. Generally speaking, this web site engine can be used by a lot more than 100 thousand commercial sites on the Internet around the world. User friendly and achieving a lot of settings, it consistently receive more and more support among web site designers and people who own commercial websites. In addition, Aitoc M2 product extensions are fully customizable and able to meet user requirements, allowing them to create and launch a full-featured online store within minutes.
However, managing successful e-commerce is a big challenge. Each landing page ought to be sent to a specific target audience, grab their attention, have them involved, and in the end turn into your clients. As competition increases, the purchase funnel becomes a lot more difficult each day. Therefore, in the following paragraphs, We have prepared tips with the help of which you will be able to increase the level of trust, improve customer experience and customarily raise the conversion rate of your own existing online store according to Magento.
Improve Perception By Clear Navigation – Whenever a visitor can do what he would like to do on the site without much effort or interruption, this means that the website is intuitive. It seems simple, but not many sites are intuitive. When a site (as well as just one small element of a website) will not be intuitive, UX suffers. Navigation, needless to say, is essential in helping visitors get the products they are looking for or are interested to buy. When the search process is not really intuitive, visitors will go looking for more convenient navigation. At the very least, they may be more unlikely to return to create a second purchase.
The objective of the menu would be to show an individual the key parts of the web page making navigation easier. When compiling a list of sections, you should avoid unnecessarily complicated or obscure titles. Much like it’s sqxivg within this Magetique theme: easy, understandable navigation and notable search.
According to the Bright Local survey, 23% of prospective customers are more likely to speak to a business that shows the faces of the employees. People are interested in people: live photos, real stories, and results. The marketplace is oversaturated, customers are selective. Be open if you wish them to choose you.
Place yourself in these shoes of the potential client – this is the simplest and most obvious technique, but it’s rarely used. What touches you, why do you buy follow this link? What prompts you to pay faster? What can cause you to turn into a loyal customer? Stay away from lifeless stock photos that are inappropriate and tasteless. Skyword research demonstrated that when the content includes interesting images, you will receive normally 94% more views! Just examine those bright and not ordinary pictures utilized in the multipurpose Flash theme.